Aug 9, 2022Building a Modern Data Layer for a High-growth SaaS CompanyProblem Statement: Business Leaders can’t use customer data to make core business decisions. Sketchy’s Data Problem…Situation. ⏳ Context: Sketchy.com builds training and educational products for medical school students. Problem: Team confidence in their data infrastructure and understanding of the customer’s product was low. Marketing used one dataset. Sales used another. Product, a third. Opportunity…5 min read5 min read
May 17, 2022An Overview Of The Future Of Analytics Engineering TalentToday’s entrepreneurial marketplace is a hotbed of competition for analytics professionals. Many young companies and upstarts are realizing the need to hire fresh analytics engineers from the pool of job applicants that apply. In order to stand out from the crowd, start-ups are actively engaging the talent marketplace by offering…Analytics3 min readAnalytics3 min read
Oct 24, 2021Guest Post: An Overview of Testing Options in dbtBy joshuasmartolufemi@gmail.com As data practitioners, we need to ensure that data is accurate in order to build trust in the analytics we deliver. There are many ways to identify these exceptions, but we need a scaleable approach when working with large amounts of data. We need a simple approach where…Dbt5 min readDbt5 min read
Oct 24, 2021Your First Analytics Engineering Job Should be in ConsultingHiring managers are looking foremost for proof of basic Analytics Engineering skills in candidates applying for their first Data Scientist job. A portfolio with a data cleaning project and a data storytelling project will get you hired quicker than only machine learning or competition projects. STOP COMPETING IN KAGGLE COMPETITIONS …Hiring For Startup3 min readHiring For Startup3 min read
Sep 6, 2020Startup Growth KpisThe name, north star metric, is used by many companies like Amplitude, Mixpanel, Lean Analytics to name a few. The concept is simple: pick a North Star metric that’s most predictive of a company’s long-term success. …Analytics6 min readAnalytics6 min read
Sep 5, 2020YOUR DATA SCIENCE TEAM MUST BE BUILDINGYOUR DATA SCIENCE TEAM MUST BE BUILDING “Why did the Facebook/Google/etc install conversion tank on Friday?” Have you ever been asked this question as a data team? I have and everyone I know in San Francisco data science has as well. This question asks for historical context into an abstract…Analytics2 min readAnalytics2 min read
